Publications
- Panic buying in the COVID-19 pandemic: A multi-country examination Journal of Retailing and Consumer Services, Vol. 59, 2021. Authors: Islam, Tahir; Pitafi, Abdul Hameed; Arya, Vikas; Wang, Ying; Akhtar, Naeem; Mubarik, Shujaat; Liang, Xiaobei
- Determinants of purchase of luxury counterfeit products in social commerce Journal of Retailing and Consumer Services, Vol. 62, 2021. Authors: Islam, Tahir; Pitafi, Abdul Hameed; Akhtar, Naeem; Liang, Xiaobei
- Restaurant hygiene attributes and consumers’ fear of COVID-19 (Mixed-method approach to consumer fear) Journal of Retailing and Consumer Services, Vol. 67, 2022. Authors: Siddiqi, Umar Iqbal; Akhtar, Naeem; Islam, Tahir
- The betrayal puzzle: Unraveling the connection between inauthentic brand messaging and consumer attitudes Journal of Retailing and Consumer Services, Vol. 76, 2023. Authors: Ittefaq, Huma; Akhtar, Naeem; Siddiqi, Umar Iqbal; Islam, Tahir; Kuzior, Aleksandra
- A sustainable retailer’s journey to sustainable practices: Prioritizing the customer and the planet Journal of Retailing and Consumer Services, Vol. 74, 2023. Authors: Ghaffar, Abdul; Islam, Tahir; Khan, Huda; Kincl, Tomas; Sharma, Anshuman
- How do social media influencers induce the urge to buy impulsively? Social commerce context Journal of Retailing and Consumer Services, Vol. 77, 2023. Authors: Shamim, Komal; Azam, Muhammad; Islam, Tahir
- Avatars of influence: Understanding how virtual influencers trigger consumer engagement on online booking platforms Journal of Retailing and Consumer Services, Vol. 78, 2024. Authors: Akhtar, Naeem; Hameed, Zahid; Islam, Tahir; Pant, Manoj Kumar; Sharma, Anshuman; Rather, Raouf Ahmad; Kuzior, Aleksandra
- The potency of audiovisual attractiveness and influencer marketing on customer engagement (early online publication, Vol. 79) Journal of Retailing and Consumer Services, Vol. 79, 2024. Authors: Akhtar, Naeem; Siddiqi, Umar Iqbal; Gugnani, Ritika; Islam, Tahir; Attri, Rekha