Go to content

Publications - Retail4Earth

Skip menu
Skip menu
Use filters to narrow results by:
  • Year – select publication year or range
  • Type – peer‑reviewed, white paper, report, deliverable
  • Pillar – AI, AR/VR, Circular Economy, Data
  • Work Package – WP1–WP7
  • Country – country of study or pilot
Tip: combine filters to refine searches. Results appear below in the Full List section.
2026
  • Luxury Meets Sustainability: Exploring Sustainable Strategies in Environmental Management. Business Strategy and the Environment, 1–17. https://doi.org/10.1002/bse.70624. Authors: Islam, T., Hameed, Z., Troise, C., & Bresciani, S.
2025
  • Why Businesses Must Drive Sustainable Consumption Behavior. An Empirical Study Among the Young Adults. Journal of Global Marketing, 1–21. https://doi.org/10.1080/08911762.2025.2540279, Authors: Ghaffar, A., Cichoń, D., Islam, F., Kincl, T., Sala, D., Islam, T.
  • Panic buying in the COVID-19 pandemic: A multi-country examination Journal of Retailing and Consumer Services, Vol. 59, 2021. Authors: Islam, Tahir; Pitafi, Abdul Hameed; Arya, Vikas; Wang, Ying; Akhtar, Naeem; Mubarik, Shujaat; Liang, Xiaobei
2024
  • Avatars of influence: Understanding how virtual influencers trigger consumer engagement on online booking platforms Journal of Retailing and Consumer  Services, Vol. 78, 2024. Authors: Akhtar, Naeem; Hameed, Zahid; Islam, Tahir; Pant, Manoj Kumar; Sharma, Anshuman; Rather, Raouf Ahmad; Kuzior, Aleksandra
  • The potency of audiovisual attractiveness and influencer marketing on customer engagement (early online publication, Vol. 79) Journal of Retailing and  Consumer Services, Vol. 79, 2024. Authors: Akhtar, Naeem; Siddiqi, Umar Iqbal; Gugnani, Ritika; Islam, Tahir; Attri, Rekha
2023
  • The betrayal puzzle: Unraveling the connection between inauthentic brand messaging and consumer attitudes Journal of Retailing and Consumer Services, Vol. 76, 2023. Authors: Ittefaq, Huma; Akhtar, Naeem; Siddiqi, Umar Iqbal; Islam, Tahir; Kuzior, Aleksandra
  • A sustainable retailer’s journey to sustainable practices: Prioritizing the customer and the planet Journal of Retailing and Consumer Services, Vol. 74, 2023. Authors: Ghaffar, Abdul; Islam, Tahir; Khan, Huda; Kincl, Tomas; Sharma, Anshuman
  • How do social media influencers induce the urge to buy impulsively? Social commerce context Journal of Retailing and Consumer Services, Vol. 77, 2023. Authors: Shamim, Komal; Azam, Muhammad; Islam, Tahir
  • Determinants of purchase of luxury counterfeit products in social commerce Journal of Retailing and Consumer Services, Vol. 62, 2021. Authors: Islam, Tahir; Pitafi, Abdul Hameed; Akhtar, Naeem; Liang, Xiaobei
  • Restaurant hygiene attributes and consumers’ fear of COVID-19 (Mixed-method approach to consumer fear) Journal of Retailing and Consumer Services, Vol. 67, 2022. Authors: Siddiqi, Umar Iqbal; Akhtar, Naeem; Islam, Tahir

Please use the following templates when citing our work.

APA (publication):
Author, A. A., Author, B. B., & Author, C. C. (Year). Title of the article. Journal Name, volume(issue), pages. https://doi.org/xx.xxxx/xxxxx

APA (deliverable):
Retail4Earth Consortium. (Year). Title of deliverable (Version). Project Retail4Earth. https://retail4earth.agh.edu.pl/results/publications

IEEE (publication):
A. A. Author, B. B. Author, and C. C. Author, "Title of the article," Journal Name, vol. x, no. y, pp. z–zz, Year, doi: xx.xxxx/xxxxx.

Acknowledgment:
This work was produced within the Retail4Earth project. We thank our partners for their contributions. Please include the project name and link in acknowledgments where appropriate.

Created by Retail4Earth team (2026)
About Retail4Earth

An information hub of the Retail4Earth project accelerating sustainable retail through AI, AR/VR and circular economy models—empowering SMEs, inspiring consumers and fostering collaboration between academia, industry and public bodies.
More contact details

Wydział Zarządzania, Akademia Górniczo-Hutnicza im. Stanisława Staszica, ul. Gramatyka 10, 30-067 Kraków
Back to content